Disney and Adobe are building generative AI tools together

A person drawing a Disney theme park on a digital tablet, with a monorail graphic jumping out of the screen. Who wants a hand-designed and creatively curated monorail anyway. | Image: Disney / Adobe

The Walt Disney Company has teamed up with Adobe to develop proprietary "artist-led" generative AI models to support Disney's production pipeline. The multiyear partnership was announced today at Adobe's MAX conference, and it will see Adobe providing Disney with early access to its latest technologies for everything from Disney's theme parks and cruise line to ESPN content. Disney and Adobe will also collaborate "to explore emerging technologies, including responsibly develo...

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